Caresence is one of Australia’s leading natural health brands. Using only natural herbs and raw materials, combined with traditional Chinese medicine formulas and modern pharmaceutical manufacturing technology, the company provides reliable patent healthcare products to the national and international market. The complete branding service includes brand naming, brand design, marketing strategy, brand strategy, and the Nexty team has successfully helped to build an energetic, unique, reliable and memorable brand image throughout the market.
The brand name ‘Caresence’ comes from the term ‘the essence of care’ (care for the essence of health).
It perfectly describes the values and essential goals of the brand. Brand design has helped to establish a unique visual symbol for the brand. The upward moving pattern draws your eye to follow the curving movement; metallic gold and vibrant red implies positivity, improvement and optimism. Consumers receive positive energy and a sense of reliability from their product from this visual arrangement.
These brand identities have been widely used in a range of products. Eye-catching colours make sure it is easy for customers to locate the product from the shelf and distinguish the product from the crowd.