- Real Estate
- Property Marketing
Country Garden is a prestige property developer well-known for building master-planned residential communities. They are fully based in Australia and know the local market intimately. The group specialises in residential property and delivers a range of projects from house and land packages to world-class mixed-use apartment towers.
Country Garden required multiple branding elements; these projects needed to meet the master brand design. At the same time, the company was at a transition stage with a new colour palette and the colour tone for the entire brochure design needed to conform to this new palette. In addition, the image presentation in the brochure was to be consistent with the main colour tone.
The brochure design took into account the fonts, design elements, and colour tone. Country Garden has a reputation for their focus on environmental protection and sustainability, so the brochure’s colour selection represented this culture. In addition, the inside page of the brochure uses a folded design. This extended the layout of the original inside page so the reader interacts with the design as they flip through the brochure.