Omnia Potts Point Sydney
- Real Estate
- Property Marketing
Developed by Greenland Australia, Omnia is a high-end property project based in Potts Point Sydney. The development has become extremely popular with buyers due to its close proximity to the CBD, Woolloomooloo wharf, Sydney Harbour and iconic Royal Botanic Gardens.
Nexty was responsible for a series of marketing services, including website, online media, press media release, regular electronic direct mail promotion, floor plates and plans and a professional sales training program. All elements were required to embrace the visual impact of a luxury and high-class residential lifestyle of inner urban chic.
We delivered the new penthouse aspects with an elegant vintage look using black and gold. We combined this with Greenland’s previous brand colour, creating a new look and feel for consumers, while keeping the visual recognition of Omnia. Our design is intended to bring this new vibrant and superior project to life. Omnia has since become one of Sydney’s landmark projects, and is hugely popular with its high-standard target audience.