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Hayman Tailor

Hayman Tailor

Hayman Tailor

  • Year

    2019-2020

  • Sector
    • FMCG
  • Services
    • Branding
    • Digital

Hayman Tailor is a new e-commerce website brand, supplying customised men’s shirts. Originated in Australia, the company was named after the famous Australian resort island in Queensland’s Whitsundays. The brand embraces a relaxed, leisure-centred lifestyle while maintaining high standards of service and style. Inspired by the Hayman experience, the founders launched the Hayman Tailor brand with a selection of premium wardrobe essentials, available at an affordable price.

To represent the spirit of the brand, our logo design embodies a sense of simplicity, elegance and trendiness. A highly recognisable icon combines two initials H (Hayman) and T (Tailor), linked by a string. Also, the colours gold and black, as well as the Sans-serif font highlight the brand’s casual positioning.