Vast Capital was under Perpetual HLHS investment group as a subsidiary funding operational arm. This is a developer transformed fund management company dedicated to the mutual benefit of the real estate development business. Loyalty and strength are the most important elements in cooperation in real estate industry. Therefore, the core of this project is to convey a win-win situation and opportunities through the brand identity design.

The main concept of the brand design from the meaning of “Vast”, symbolising unlimited opportunity. The lines represent the lights that are radiated travelling, representing the unlimited opportunities, and infinite development.